Stories, covers, campaigns
Editorial and magazine photography in Toronto
Need images that carry an idea, not only a face? As an editorial photographer in Toronto, we shoot stories, magazine covers, publications and billboard campaigns.
- WhereToronto
- GroupBrands
- PricingOn request
- StartMessage on Instagram
- Message us on Instagram
- See our work
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What an editorial photographer covers
Magazine covers
Shoots for publications
Billboard campaign imagery
A concept, with a moodboard when the project needs one
Editorial-inspired portraits within weddings and elopements
Who it is for
An editorial is a story told in a few frames, with a point of view. This service is for people who need a concept, not only a portrait or a product shot.
- Brands planning a campaign
- People preparing a story for a publication
- Fashion, jewellery and beauty brands that want an editorial look
- Personal brands who want portraits first: see personal branding photography
For a fashion shoot with models, location and production, see fashion brand photography. For catalogue to campaign visuals, see beauty and product photography; for fashion lookbooks, read how to plan a lookbook shoot.
What affects the price
Editorial & magazines
On request- Pricing depends on the project
- We share pricing after a short brief
What affects the price
- what is photographed and how many finished images you need
- the length of the shoot and the number of locations
- models and other people on set
- styling and props
- the level of editing
- how the images will be used, for example a cover, a campaign or social media
Pricing is shared on request. What usually affects the price of an editorial:
A clear brief makes a clear quote; decide the end use first. Message us on Instagram with your idea and where it will run. If outfits matter, see our guide to what to wear to a branding photoshoot.
How we plan your editorial shoot
Scroll to move through the steps.
Brief
Tell us what the story is, who it is for and where it will run: a cover, a spread, a billboard or social media. The format shapes the composition.
Message us on Instagram: BriefFrames an editorial set needs
Weddings & Elopements can include editorial-inspired portraits, and Maternity sessions can be timeless, minimal or editorial.
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Choosing a location in Toronto
We suggest choosing a location that serves the idea, not one that only decorates it. Before you commit, ask:
- Is the place public or private, and who gives permission?
- Is power available, and is there a space to change?
- Where does daylight fall, and when?
Frequently asked questions
What is editorial photography?
Editorial photography tells a story or supports one, for example in a magazine, a publication or a campaign. The idea and the mood matter as much as the single frame, so the work starts with a concept.
How much does an editorial photographer cost in Toronto?
Pricing is shared on request because it depends on the scope: what is shot, how many finished images, the length of the shoot, locations, people on set, styling and props, and how the images will be used. Message us on Instagram with your idea and we'll get back to you.
Can you shoot a magazine cover or a billboard campaign?
Yes, the service covers magazine covers, publications and billboard campaigns. This is the scope of the service; we do not list placements. Tell us where the images will appear, because a cover and a billboard need different compositions.
How is an editorial shoot planned?
It starts with a brief and a concept, then the shoot and the delivery of the finished images. A moodboard can help; see our guide to building an editorial moodboard.
Is editorial photography the same as fashion photography?
Not always. Fashion is one subject an editorial can be about, and an editorial can also feature portraits, beauty, jewellery or a place. If your goal is a brand campaign, lookbook or e-commerce set, our fashion brand photography page may fit better. Send us the idea and we'll say which service suits it.
Do you do editorial-style portraits for weddings or maternity?
Yes, editorial ideas appear in other sessions too. Weddings & Elopements combine real moments with editorial-inspired portraits, and Maternity can be timeless, minimal or editorial.
Guides
Reading that goes with this service.
How to Plan an Editorial Photoshoot: Moodboard FirstHow to plan an editorial photoshoot in Toronto: why the moodboard comes first, what goes on it and the steps to shoot day. Message us to start.
Catalogue vs Campaign Photography for Product BrandsCatalogue or campaign photography for a Toronto product brand: how they differ, which to shoot first and how to plan. Message us to start.
Lookbook Photoshoot Planning in Toronto: Concept to ShootHow to plan a lookbook photoshoot in Toronto: concept, looks, location and shoot day, with a planner. Message us to start.Related services
- Fashion Brand Photography in Torontocampaigns and lookbooks, e-commerce and catalogue shoots, model casting, location and studio
- Beauty & Product Photography in Torontocatalogue and campaign imagery, beauty and skincare, jewellery and accessories
- Personal Branding Photography in Torontostudio and lifestyle portraits, photos for website, social media and profiles, concept and moodboard before the shoot
- Wedding & Elopement Photography in Torontoweddings, elopements, real moments and editorial portraits
- Brands, people & property in Torontofashion, beauty, personal brands
Follow us on Instagram
Content for restaurants that want to be remembered. Photo, Reels, menus and ads: see our latest shoots and ideas.
Start with a message
Tell us about your business and your goal.